Strengthening application engineering support for complex automation challenges

Designing an automation system that performs reliably in the real world starts with one thing: understanding the application. How will it operate? Where are the risks? What needs to be tested before deployment? To support those questions earlier and more effectively, we’ve opened a new Industrial Automation Technical Engineering Centre in Lichfield, UK. From here, our teams support customers across EMEA with collaborative application engineering, hands‑on testing and technical validation.